Ava Johnson is head of marketing for ADP Ventures, the corporate venture capital and incubation arm of ADP. She plays a central role in shaping the strategy, positioning and execution of ADP Ventures’ go-to-market efforts helping to scale new investments, accelerate portfolio growth and launch internal innovations.
Blending deep marketing expertise with operational leadership, Ava partners with ADP executive teams, business units, and startup founders to help them grow and scale within the ADP ecosystem.
Previously, Ava served as head of marketing strategy for ADP Employee Financial Services, where she led the transformation of the Wisely rebrand and a digital-first strategy that drove significant cardholder growth and revenue acceleration.
Her career spans leadership roles at Citi, JPMorgan Chase, American Express, Deloitte, and Mastercard, where she led full-funnel marketing strategies to build and scale high-performing marketing organizations. Ava brings a unique perspective at the intersection of financial services, payments, consulting, HCM and early-stage innovation execution.
Ava holds a Bachelor of Science degree from John Jay College of Criminal Justice and a master's degree from New York University. She lives in Ridgewood, New Jersey.