As Hampel Oil expanded its operations, they faced growing challenges in employee engagement, particularly among blue-collar employees in field roles. A recent employee survey revealed one of the lowest-scoring metrics was recognition as many employees felt undervalued, which negatively impacted morale and retention. With engagement levels varying across locations, Hampel Oil sought a unified solution to:

• Foster a culture of appreciation and ensure employees felt recognized for their contributions

• Strengthen manager-employee connections to build a more consistent and positive workplace culture

• Implement a scalable platform that seamlessly integrated with ADP, their primary HRIS, and could grow with the company

The goal was to equip managers with a tool that enabled personalized, meaningful recognition — accessible and relevant to both office and field staff.

Partnering with Fringe through ADP®, Hampel Oil implemented Fringe’s solution tailored to meet the diverse needs of their workforce. While Hampel Oil considered other competitive solutions, Fringe’s seamless ADP integration, expansive catalog, and user-friendly platform design set it apart, making it the ideal choice.

A key factor in choosing Fringe was its seamless integration with ADP, allowing Hampel Oil to launch a robust Rewards & Recognition program with minimal disruption. The Single Sign-On (SSO) feature simplified access for employees, eliminating extra logins and seamlessly integrating with Hampel Oil’s existing benefits system.

Fringe’s platform empowered Hampel Oil managers to celebrate achievements and recognize their team members across both field and corporate settings. With dedicated tools for awarding points and sending personalized messages, managers were able to directly acknowledge individual contributions and company milestones, such as $50 launch points for new employee onboarding and $25 points for birthdays and anniversaries. A major win was the launch of branded swag, with over 50% of employee engagement coming from swag selection alone.

Since implementing Fringe, Hampel Oil has reached an impressive 86% engagement rate a strong improvement over previous years. More than 55% of employees have actively selected benefits, a notable achievement given that many aren’t regularly connected to computers. This increase highlights a strengthened connection between managers, teams, and the company and its employees in a meaningful way.

Fringe’s seamless ADP integration made administering the program easy for Hampel Oil’s HR team. With Single Sign-On (SSO) and streamlined management tools, the platform allows efficient management with minimal added workload.

With over 700 benefits, 53% of them in the swag store — Fringe transformed the way employees experience recognition. The addition of a points-based system for birthdays, anniversaries, and achievements has become a valued tradition, supporting Hampel Oil’s goal of building a unified, positive culture.

Fringe is a prominent part of Hampel Oil’s strategic retention and recruitment strategy, helping to boost employee engagement and satisfaction across its diverse workforce.